Cardinals Tweak Classic "STL" Logo

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Donnie Ebert
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Cardinals Tweak Classic "STL" Logo

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TheoSqua
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Re: Cardinals Tweak Classic "STL" Logo

Post by TheoSqua »

I don't hate it.

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go birds
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Re: Cardinals Tweak Classic "STL" Logo

Post by go birds »

ahhh thought perhaps they were gonna take out the S and T

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wart57
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Re: Cardinals Tweak Classic "STL" Logo

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go birds wrote:ahhh thought perhaps they were gonna take out the S and T
Image

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BottenFieldofDreams
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Re: Cardinals Tweak Classic "STL" Logo

Post by BottenFieldofDreams »

That's 64-19? If I go through all the Cards hats I've owned it doesn't seem so. I had them our recently for the Seattle game. Perhaps quality control/branding were weaker when I was a kid?

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sighyoung
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Re: Cardinals Tweak Classic "STL" Logo

Post by sighyoung »

go birds wrote:ahhh thought perhaps they were gonna take out the S and T
Image

Well, baby steps. First, they did soften the edge on the 'L' at the bottom right. In fact, they made the whole logo soft and flaccid.

Next, note how obsessive-compulsive fans will be pleased that the 'S' is now symmetrical. Can't have anything too risky, too flashy, too outré in this logo. It's as reassuringly bland as Tim McCarver's babbling grandpa routine and Brad Thompson's logorrheic word-salad.

Finally, Bill DeWitt made sure that the 'T' is no longer shaped like a proletarian hammer threatening to break free of the lettering. It is now weakly trapped within the logo as part of a letter centipede.

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pioneer98
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Re: Cardinals Tweak Classic "STL" Logo

Post by pioneer98 »

sighyoung wrote:Next, note how obsessive-compulsive fans will be pleased that the 'S' is now symmetrical.

I didn't like the logo change until you pointed that out. Now I can't unsee that and I must have the new logo.

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Re: Cardinals Tweak Classic "STL" Logo

Post by cardsfantx »

finally

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obucard
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Re: Cardinals Tweak Classic "STL" Logo

Post by obucard »

Makes sense. The team lost its edge a long time ago. About time it extended to the logo.

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Re: Cardinals Tweak Classic "STL" Logo

Post by Magneto2.0 »

obucard wrote:Makes sense. The team lost its edge a long time ago. About time it extended to the logo.
Nicely done

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